MBA7205 Entrepreneurship and Innovation

This course is designed to inspire entrepreneurial innovation and through interactive lectures, and case studies in contemporary issues. The course is aimed at providing students with the competencies and skills necessary for understanding, implementing and then managing the entrepreneurial innovation process so as to ensure the long-term viability and success of an enterprise operating within a highly competitive environment. 

Specific objectives include providing students with the: 

• Understanding of the sources of innovation opportunities and development of the skills to identify and analyze these opportunities for entrepreneurship and innovation; 
• Understanding of the industry dynamics of and factors for developing successful innovations and apply this understanding to innovations in various sectors; and 
• Development of a personal skill set for creativity, innovation and entrepreneurship and specific concepts and tools for combining and managing creativity and innovation in an organizational setting; and
• Gaining an appreciation of the competitive, institutional, political and economic drivers of innovation and entrepreneurship.

Learning Outcomes
Upon successful completion of this course, students should be able to: 

• Explain the process of new venture creation, business model generation, social entrepreneurship and innovation in the development of a robust economy; 
• Discuss the implications for organisational strategy, structure and processes in managing and organising for innovation; 
• Assess the viability of a new business concept and venture; 
• Assess their own suitability as a potential entrepreneur or intra-preneur by understanding their networks and social capital; and 
• Examine opportunities and appreciate the need for strategic alliances and partnerships in business.